Watkins Insurance Group Included In IIABA’s Best Practices Study


Agency Recognized For Operational Excellence

Watkins Insurance Group, one of the largest full-service, locally owned independent insurance agency in Central Texas, has retained its status as part of an elite group of independent insurance agencies around the United States participating in the Independent Insurance Agents & Brokers of America (IIABA or the Big “I”) “Best Practices” Study Group.

Each year since 1993, IIABA and Reagan Consulting, an Atlanta-based management consulting firm, join forces to study the country’s leading agencies in six revenue categories. The agencies comprising the study groups are selected every third year through a comprehensive nomination and qualifying process and awarded a “Best Practices Agency” designation. The selected “Best Practices” agencies retain their status during the three-year cycle by submitting extensive financial and operational data for review each year.

“We are honored to have been a member of the Best Practices Study and having been grouped with such a respected collection of agency leaders,” said Patrick Watkins, Watkins Insurance Group President. “By being a Best Practices agency, we are able to share in the learning process for the benefit of all agencies. I believe we should never stop trying to improve. Even the “best” agency can always be better.”

This year concludes the current three-year study cycle in which more than 1,800 independent agencies throughout the U.S. were nominated to take part in the annual study, but only 254 agencies qualified for the honor. To be chosen, the agency had to be among the top-performing agencies in one of six revenue categories.

The agency was nominated by either an IIABA affiliated state association or an insurance company and qualified based on its operational excellence.

The Best Practices Study was initiated by IIABA in 1993 as the foundation for efforts to improve agency performance. The annual survey and study of leading independent insurance agencies documents the business practices of the “best” agencies and urges others to adopt similar practices.

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